Trusted 3PL Provider for Scalable Fulfillment Operations
WMS LOGIN
Request a Quote

Privacy Policy

River Plate Inc.

Effective Date: January 1, 2025
Last Updated: January 1, 2026

River Plate Inc. (“River Plate,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through this Privacy Policy. This policy explains how we collect, use, disclose, and safeguard information when you visit our website or interact with our services.

This Privacy Policy applies to visitors located in the United States.

1. Information We Collect

Information You Provide Directly

We may collect information you voluntarily provide, including:

  • Name
  • Email address
  • Phone number
  • Company name and job title
  • Any information submitted through forms or communications

Information Collected Automatically

When you visit our website, we and our service providers may automatically collect:

  • IP address
  • Device identifiers
  • Browser type and operating system
  • Pages viewed, time spent on pages, referring URLs
  • General website interaction data

This information is collected using cookies, pixels, and similar technologies.

2. How We Use Information

We use collected information to:

  • Operate, maintain, and improve our website
  • Respond to inquiries and provide services
  • Analyze site traffic and performance
  • Communicate marketing and informational messages
  • Conduct advertising and retargeting campaigns
  • Protect against fraud and security risks
  • Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies and similar technologies for:

  • Website functionality
  • Analytics and performance measurement
  • Advertising and marketing purposes

You may control cookies through your browser settings. Some tracking technologies used by advertising partners may not be controlled by browser-based cookie blocking.

4. Visitor Identification and Marketing Communications (RB2B / Retention.com)

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email.

We (or service providers on our behalf) may then send communications and marketing to these email addresses.

You may opt out of receiving this advertising by visiting:
https://app.retention.com/optout

5. Advertising and Retargeting (AdRoll / NextRoll)

Our website uses technologies provided by third-party partners, including NextRoll (AdRoll), to help us recognize your device and understand how you use our site so that we can improve our services and serve advertisements that may be relevant to you.

These partners may collect information about your activity on our website to enable us to:

  • Measure and analyze traffic and browsing activity
  • Show advertisements for our services on third-party websites
  • Measure and analyze the performance of advertising campaigns

Cross-Device Advertising

We may share data such as hashed email addresses or other online identifiers collected on our site with advertising partners, including NextRoll, to help recognize and deliver ads to you across devices and browsers.

For more information on NextRoll’s practices, please review NextRoll’s Privacy Notice.

6. How We Share Information

We may share information with:

  • Service providers performing services on our behalf
  • Advertising and marketing partners for analytics and retargeting
  • Legal or regulatory authorities when required
  • Successors in the event of a merger, sale, or business transfer

We do not knowingly sell personal information for monetary consideration.

7. Your Privacy Choices and Opt-Out Rights

Advertising Opt-Outs

You may opt out of interest-based advertising through:

Some advertising partners may use technologies that are not affected by standard browser cookie controls.

8. California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have the right to:

  • Request access to personal information we collect about you
  • Request deletion of personal information (subject to legal exceptions)
  • Opt out of the sale or sharing of personal information for cross-context behavioral advertising

Do Not Sell or Share My Personal Information

To exercise your opt-out rights, please visit:
https://www.riverplateinc.com/do-not-sell-or-share-my-personal-information/

We will honor legally required opt-out signals, including recognized Global Privacy Control (GPC) signals where applicable.

9. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy unless a longer retention period is required by law.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information. No method of transmission or storage is completely secure.

11. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.

12. External Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us at:

Email: marketing@riverplateinc.com
Company: River Plate Inc.